Why FLX-Paint is A New Way To Paint

When we first developed FLX-Paint, we quickly realized we had a hit because every time we showed it, we got the same strong reaction, "wow, look at that!" – was (and is) the standard response.

We knew we had a killer product but we needed to understand the automotive aftermarket paint market if we were going to find a way to sell it.  We soon realized there was a huge void in this market.  For all practical purposes, car owners could not get a quality aftermarket paint job without a serious investment in time and money.  The result is most car owners don't get aftermarket paint jobs because of the price and inconvenience - which makes aftermarket paint a limited, niche market - the way it has been for decades

We also learned that innovation in automotive aftermarket painting basically doesn't exist.  With the exception of the recent matte black trend, there has been very little innovation in aftermarket painting.  The market is characterized by painfully slow evolutionary changes to coatings and application techniques with nothing revolutionary since the introduction of urethane finishes.  Combine this with looming environmental regulations that will force dramatic changes to the entire automotive painting industry and you can see that traditional aftermarket painting is ready for a revolutionary change

We also learned that people want paint - in spite of all the progress in the vinyl wrap market, the fundamental truth is people want real paint - they want the stunning colors, brilliant metallics, rich pearls and a wet-as-water clear coat that can only come from a premium automotive paint system

The net result is you have a product (a fabulous painted finish) that people really desire but a market, in its present form, that can’t deliver the product at a price point or convenience point customers are willing to pay

Long story short, we consider FLX-Paint to be the Next Big Thing in the world of automotive painting – an innovative product that provides the stunning painted finish that car owners want at a price and convenience point they are willing to pay.  We are singularly focused on the ongoing development of our “Wrap With Paint” program that provides a completely New Way To Paint.  Stay tuned for more.